This piece was originally written as the script for an audio piece I recorded for the Bookboon audio library.
2020 was a very disruptive year, and 2021 is just following that trend, but disruption is not always bad. It has closed some avenues and opened others. In the next few minutes, I’ll share with you some universal tips and strategies for networking then I’ll share with you some of the incredible new opportunities that this new virtual space has created.
Are networking events an important part of your business?
If so, the last few months have been quite a shock to the system. The business I started 2020 with was absolutely dependent on local, in person networking, which is why the business I’m running as we start 2021 is a very different business.
There are fundamentally two types of networking: networking through events and networking through referrals.