Dangerous Sales Messages and Cereal Commercials
I would rather my daughter watch violent movies than the children’s cereal commercials I grew up with. At least the violent movies are honest about their message. Do you remember the classic 1980s and 1990s cereal commercials? Cute little cartoon characters with funny little taglines. “Silly Rabbit, Trix are for kids.”“They’re always after me Lucky […]
Could you run a summit in a single hour?
Could you host an entire summit with only a single hour of your time? That’s a good question, and I’m glad you asked it. I offer a fully done-for-you summit running program. Unlike many other summit running programs, this one requires an absolute minimum of involvement from you in the planning phase. I set up […]
Build Community for Your Funeral, Not Your Financials
“My first business was wildly successful except for never making any money,” is something that you’ll often hear me say. That first business was Phoenix Games, and it created a robust and valuable community that was a great value for many of the people who were part of it. Ultimately that community was done in […]
What Business and Life Coaches Can Learn From Sex Workers
They identify the right kind of potential clients, tease them with a preview sufficient to get them excited and into the right state of psychological arousal. At the proper moment, when the prospect is at peak excitement, they make their offer, and the client happily hands over their money for the services they are excited […]
The Great Covid Pivot of Michael Whitehouse
2020 was going to be my year. The year I broke the six-figure barrier. The year I began living my best life. I had never heard the phrase “Covid pivot,” but I was soon to learn it very well. It had been three years since I wrote my first book, The Guy Who Knows a […]
The Paradox of Failure
What is the key to success? Failure. Yes, failure. The one thing that all successful people have in common is that they have failed… a lot! Like a whole lot. Michael Jordan puts it this way: Success only comes from one thing: trying. You will never succeed more times than you try. You will usually […]
Covid Part II — What you need to know to prepare your business
Covid is not only not over but what is coming in the next 18 months will be worse than the previous 18 months. The difference is that the warning signs are here and businesses have time to prepare, if they know what to prepare for.
Man Who Writes for Living Calls Others Indolent
We should always be suspicious when someone who writes, thinks, and speaks for a living opines on how lazy people are. The Day, in their July 3rd edition, published a piece by professional writer and pundit Cal Thomas entitled “Getting Paid Not to Work Is Addictive.“ In it, he laments that human nature leads people […]
How Many Actions Points Does that Take?
The idea of time management is being supplanted by the idea of energy management. My board gaming friends may understand the concept of Actions or Action Points. In a game like Dominion, you get one Action per turn, but some cards will give you additional actions which let you do more things. We may think […]
Post-Pivot Pivot
2020 was the year of the pivot. The world that we had all known had ended. It was time to adapt to a new world. We launched new businesses. Created new projects. Developed new products. And now… The world that we pivoted in has ended, and we are, umm, here, I guess.